GTM Outbound Specialist

Who you'll work with

You'll operate cross-functionally across Scalient's delivery engine, working with:

What you'll do

• Write and develop LinkedIn connection notes, DMs, and cold emails that get replies — grounded in real marketing, sales, and copywriting frameworks, not just prompt-refined drafts.
• Contribute to outbound funnel strategy per client: sequencing, messaging angles, ICP targeting, and offer positioning.
• Run daily outreach across client LinkedIn and email accounts.
• Manage follow-ups, track replies, and keep outreach trackers current.
• Support the founder's LinkedIn thought-leadership content and personal brand.
• Support related marketing ops: campaign tracking, reporting, coordination on deliverables.
• Use Apollo, Claude Code, Instantly, and Clay for prospecting, sequencing, and building lightweight AI-assisted workflows.

What we're looking for

• Strong copywriting ability, backed by real understanding of marketing/sales frameworks — this is still the single most important skill, but we're looking for someone who can explain why a message works, not just write one.
• Solid grasp of GTM, including funnel stages, ICP, positioning, and conversion, and how outbound fits into it.
• 1–2 years of experience in outbound, lead generation, or client-facing outreach.
• Comfortable with high-volume daily execution and comfortable thinking a level up from it.
• Hands-on experience with Apollo and Claude Code — genuinely AI-native, not just AI-aware.
• Able to take a brief and run with it, including making smart judgment calls without hand-holding.

Bonus points

• Experience with Clay & LinkedIn Sales Navigator.
• Prior experience with B2B or SaaS client accounts.
• Experience supporting or ghostwriting LinkedIn thought-leadership content for a founder or executive.
• Comfortable using AI tools (Claude, ChatGPT, Claude Code & Claude Cowork) as part of daily workflow.

Compensation & work setup

Compensation

₹3.6–6 LPA, depending on experience and interview evaluation.

Role type

Full-time, remote.

How we hire

1. 145-minute interview. A focused conversation to understand your outbound experience, client delivery background, AI-native workflow, and operating style.
2. 2Take-home assignment. A practical task designed to assess your thinking across prospecting, outreach, content, tooling, and execution.
3. 360-minute work-along session. A live working session where we collaborate through a real GTM outbound problem and see how you approach strategy, copy, and workflow.